About 44Blues

Built around
conviction.

44Blues is a platform for ideas,
companies, and building.

We exist to identify structural technological shifts, partner with the people building around them, and contribute more than capital to companies designed to endure.

Why 44Blues

Markets move
in cycles.
Building doesn’t stop.

Technologies emerge. Capital expands and contracts. Narratives change.

Enduring companies are built by people willing to face reality, adapt, make difficult decisions, and keep building.

Building through every cycle.
What we believe

Truth compounds.

Reality may be complex, but it is knowable. The more truth we seek, the better our decisions.

Clarity matters when choices are hard.

Clarity is rare. It comes from thinking deeply and saying no.

Incentives shape outcomes.

Aligned incentives drive durable progress. The rest is noise.

Wisdom is multidisciplinary.

The best insights live where disciplines overlap.

Action creates clarity.

You don’t need perfect information to begin. Move, learn, iterate.

Resilience is built.

Cycles test everything. Endurance comes from principles and people.

How we think

01

Face reality.

We start with first principles. We seek disconfirming evidence, not confirmation.

02

Think in mental models.

We use timeless frameworks to make sense of complexity and see around corners.

03

Protect the downside.

We preserve optionality and defend against permanent loss of capital or reputation.

04

Understand incentives.

We study motivations, not just markets. They determine behavior and outcomes.

05

Decide under pressure.

We move deliberately, even when information is incomplete and stakes are high.

06

Act on what you can control.

We focus our energy on leverage. Detach from what we cannot.

We aim to contribute
where we can
create leverage.

We don’t believe ownership alone creates value. Participation does.

Capital

Patient, disciplined capital aligned with long-term value.

Product

Helping teams build products people need and love.

Technology

Backing technical advantages that compound.

Strategy

Sharpening positioning, focus, and long-term direction.

Operating judgment

Supporting execution, talent, and operational excellence.

Relationships

Opening doors and building networks that create opportunity.

Founder

Boris Monsalve

Founder & Managing Partner

Boris has spent his career building at the intersection of technology and finance. He has founded and scaled companies across financial infrastructure, digital assets, and software. At 44Blues, he focuses on partnering with builders, developing long-term conviction, and helping create companies and infrastructure designed to endure across cycles.

What do we believe? Our manifesto.How do we see the future? Our thesis.How do we make decisions? Our principles.

Building through every cycle.